29 novembre 2008

Beware of the doghouse!

Campagne publicitaire TRÈS intéressante de JC Penney.

Ils commencent par piquer la curiosité du public avec cette vidéo expliquant c'est quoi la "Doghouse":Par la suite, vous allez sur le site web pour inscrire le nom de celui qui mérite d'aller dans la doghouse accompagné d'une raison "pourquoi il est ici".

À partir de ce moment, l'utilisateur peut, ou non, libérer son homme du doghouse.

Très comique!

En tout cas, je n'ai pas souvenir que j'aurais mérité d'aller dans le doghouse par le passé, ni à m'inquiéter pour cette année! ;)

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Que c'est affreux ! Et moi qui me creuse la tête à chaque Noël pour trouver un cadeau qui lui plaira....
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Pauvres de nous !
Unissons-nous ! finis les cadeaux!

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